The new cultural belief that everything should be fun, fast, and easy is inconsistent with hopeful thinking. It also sets us up for hopelessness. When we experience something that is difficult and requires significant time and effort, we are quick to think, This is supposed to be easy; it's not worth the effort, or, This should be easier: it's only hard and slow because I'm not good at it. Hopeful self-talk sounds more like, This is tough, but I can do it.