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"First you do everything possible to make sure your world is antibourgeois, that it defies bourgeois tastes, that it mystifies the mob, the public, that it outdistances the insensible middle-class multitudes by light-years of subtlety and intellect--and then, having succeeded admirably, you ask with a sense of See-what-I-mean? outrage: look, they don't even buy our products! (Usually referred to as "quality art.")"