"I do understand why women started to reject the word "feminism." It ended up being invoked in so many bafflingly inappropriate contexts that--if you weren't actually aware of the core aims of feminism and were trying to work it out simply from the surrounding conversation--you'd presume it was some spectacularly unappealing combination of misandry, misery, and hypocrisy, which stood for ugly clothes, constant anger, and, let's face it, no fucking."