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"Fruitful expository preaching demands great effort. Since nothing is as important as the Word, no energy expended by anyone in any other field should even equal the effort of an expositor seeking to "rightly divide the Word." Adams identifies the number-one reason for poor preaching: I have had the opportunity to hear much preaching over the last few years, some very good, some mediocre, most very bad. What is the problem with preaching? There is no one problem, of course. . . . But if there is one thing that stands out most, perhaps it is the problem I mention today. What I am about to say may not strike you as being as specific as other things I have written, yet I believe it is at the bottom of a number of other difficulties. My point is that good preaching demands hard work. From listening to sermons and from talking to hundreds of preachers about preaching, I am convinced that the basic reason for poor preaching is the failure to spend adequate time and energy in preparation. Many preachers--perhaps most--simply don't work long enough on their sermons."