"If you could have a gigantic billboard anywhere with anything on it, what would it say and why? A single bottom line of profit motive no longer serves our interdependent world. We must move from a focus on shareholders to one on stakeholders, take a long-term view, and measure what matters, not just what we can count. That's a lot easier to say than to do. So we created a manifesto at Acumen, a moral compass to guide our decisions and actions. It is an aspirational document, one I think about daily, though I don't always live up to it. It is long for a billboard, but maybe if we put it in the right place and encouraged people to pause for just a moment, which in itself wouldn't be so bad. Here it is: It starts by standing with the poor, listening to voices unheard, and recognizing potential where others see despair. It demands investing as a means, not an end, daring to go where markets have failed and aid has fallen short. It makes capital work for us, not control us. It thrives on moral imagination: the humility to see the world as it is, and the audacity to imagine the world as it could be. It's having the ambition to learn at the edge, the wisdom to admit failure, and the courage to start again. It requires patience and kindness, resilience and grit: a hard-edged hope. It's leadership that rejects complacency, breaks through bureaucracy, and challenges corruption. Doing what's right, not what's easy. It's the radical idea of creating hope in a cynical world. Changing the way the world tackles poverty and building a world based on dignity. Or else, I might borrow Rilke's gorgeous mantra to "Live the Questions," which is a simple reminder to have the moral courage to live in the gray, sit with uncertainty but not in a passive way. Live the questions so that, one day, you will live yourself into the answers. . . . What advice would you give to a smart, driven college student about to enter the "real world"? Don't worry all that much about your first job. Just start, and let the work teach you. With every step, you will discover more about who you want to be and what you want to do. If you wait for the perfect and keep all of your options open, you might end up with nothing but options. So start."