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b20838b The meaning of life in western secular society is to be successful. So many people are success mad and they are encouraged to reach for something and have so called "worthwhile goals". Money, fame, power, good looks, possessions are the indicators of success and the media and advertising companies exploit this. People are conditioned to believe that they can only feel happy or good about themselves if they have these things. This of course .. money looks lies good meaning success happiness life truth companies conditioned indicators what possessions conditioning is of fame successful western society goals secular media deceit power Tim Crawshaw