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| afc7724 | In his seminal book Antifragile, Nassim Nicholas Taleb shows how the linear model is wrong (or, at best, misleading) in everything from cybernetics, to derivatives, to medicine, to the jet engine. In each case history reveals that these innovations emerged as a consequence of a similar process utilized by the biologists at Unilever, and became encoded in heuristics (rules of thumb) and practical know-how. The problems were often too complex.. | Matthew Syed |