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fbdb48b Jack Paar mentioned that he once had said to a young friend, "Why do you kids use 'cool' to mean 'hot'?" The friend replied, "Because you folks used up the word 'hot' before we came along." Marshall McLuhan
993401b The formula for this brand of "historical" writing is to put the public on the inside; to let them feel the palpitations of royal and imperial lovers and to overhear their lispings and cooings. It can be argued that a man has to live somewhere, and that if his own time is so cut up by rapid change that he can't find a cranny big enough to relax in, then he must betake himself to the past. That is certainly one motive in the production of hi.. time fiction past truth relaxation past-and-present rapid-change historical-fiction nostalgia Marshall McLuhan
daff311 In the "Republic," Plato vigorously attacked the oral, poetized form as a vehicle for communicating knowledge. He pleaded for a more precise method of communication and classification ("The Ideas"), one which would favor the investigation of facts, principles of reality, human nature, and conduct. What the Greeks meant by "poetry" was radically different from what we mean by poetry. Their "poetic" expression was a product of a collective ps.. poetry media-criticism the-republic plato media Marshall McLuhan
cf54db3 Innumerable confusions and a profound feeling of despair invariably emerge in periods of great technological and cultural transitions. Our "Age of Anxiety" is, in great part, the result of trying to do today's job with yesterday's tools--with yesterday's concepts." Marshall McLuhan
ce8f92e Politics offers yesterday's answers to today's questions. Marshall McLuhan
054fdf7 Arquimedes dijo una vez: <> Hoy en dia, habria senalado nuestros medios de comunicacion electronicos y habria dicho: <>. Pero una vez que hemos entregado nuestros sentidos y nuestros sistemas nerviosos a las manipulaciones de quienes tratan de sacar provecho aniquilando nuestros ojos, oidos, nervios y cerebro, el resultado sera que ya no tendremos derechos. Marshall McLuhan
9e39985 That outering or uttering of sense which is language and speech is a tool which "made it possible for man to accumulate experience and knowledge in a form that made easy transmission and maximum use possible." Marshall McLuhan
4b1a632 Television completes the cycle of the human sensorium. With the omnipresent ear and the moving eye, we have abolished writing, the specialized acoustic-visual metaphor that established the dynamics of Western civilization. Marshall McLuhan
2a48839 The Newtonian God--the God who made a clock-like universe, wound it, and withdrew--died a long time ago. This is what Nietzsche meant and this is the God who is being observed. Marshall McLuhan
fbf7794 No se puede vivir en un mundo interior del circuito electrico y mantener la letra escrita. La electricidad destruye la individualidad. (...) El individuo privado no se siente comodo en condiciones electricas. Esta demasiado cercano a los demas individuos y pierde su identidad. Es un hombre en la multitud, no es nadie, y debe luchar para demostrar que es alguien. Por tanto, a mas electricidad mayor violencia. La gente no lucha porque odie a .. Marshall McLuhan
77fab50 Human perception is literally incarnation. Marshall McLuhan
1b6b8a2 Media are means of extending and enlarging our organic sense lives into our environment. Marshall McLuhan
4cd8a12 New media are new archetypes, at first disguised as degradations of older media. Marshall McLuhan
906b85f There are no passengers on Spaceship Earth. We are all crew. Marshall McLuhan
960d3bf The mother tongue is propaganda. Marshall McLuhan
6344ea4 Environments are not just containers, but are processes that change the content totally. Marshall McLuhan
4604979 Language is a form of organized stutter. Marshall McLuhan
ef6ef30 Schizophrenia may be a necessary consequence of literacy. (p. 26) Marshall McLuhan
06e6a14 Literacy affects the physiology as well as the psychic life of the African. (p. 38) Marshall McLuhan
8d57949 Non-literate societies cannot see films or photos without much training. (p. 41) Marshall McLuhan
0ad468b African audiences cannot accept our passive consumer role in the presence of film. (p. 44) Marshall McLuhan
4abd18d Current concern with reading and spelling reform steers away from visual to auditory stress. (p. 54) Marshall McLuhan
22a331c The Homeric hero becomes a split-man as he assumes an individual ego. (p. 58) Marshall McLuhan
d4b2083 A nomadic society cannot experience enclosed space. (p. 73) Marshall McLuhan
fd7667f Only a fraction of the history of literacy has been typographic. (p. 84) Marshall McLuhan
707b2db In antiquity and the Middle Ages reading was necessarily reading aloud. (p. 94) Marshall McLuhan
3b5aa83 The manuscript shaped medieval literary conventions at all levels. (p. 99) Marshall McLuhan
f1268be The medieval student had to be paleographer, editor, and publisher of the authors he read. (p. 109) Marshall McLuhan
7b95ac0 For the oral man the literal text contains all possible levels of meaning. (p. 126) Marshall McLuhan
a5b9222 Scribal culture could have neither authors nor publics such as were created by typography. (p. 149) Marshall McLuhan
5657a42 The divorce of poetry and music was first reflected by the printed page. (p. 227) Marshall McLuhan
19bf239 Typography extended its character to the regulation and fixation of languages. (p. 229) Marshall McLuhan
c413a3e Cervantes confronted typographic man in the figure of Don Quixote. (p. 242) Marshall McLuhan
feef4d3 Typography extended its character to the regulation and fixations of languages. (p. 260) Marshall McLuhan
0d6a6d3 Nobody ever made a grammatical error in a non-literate society. (p. 271) Marshall McLuhan
66550b7 Typography cracked the voices of silence. (p. 283) Marshall McLuhan
c82e3ff It is experience, rather than understanding, that influences behaviour. Marshall McLuhan
10fe9e2 It is the medium that shapes and controls the scale and form of human association and action. (p. 9) Marshall McLuhan
2aecc3d War is never anything less than accelerated technological change. (p. 102) Marshall McLuhan
375641e Money is a corporate image depending on society for its institutional status. (p. 133) Marshall McLuhan
d20454b All media exists to invest our lives with artificial perception and arbitrary values. (p. 199) Marshall McLuhan
2ec013d The electric light is pure information. It is a medium without a message. (p. 8) Marshall McLuhan
ebd87d0 The name of a man is a numbing blow from which he never recovers. Marshall McLuhan
b7a639e The book is a private confessional form that provides a "point of view." Marshall McLuhan
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