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I like to think that something survives after you die," he said. "It's strange to think that you accumulate all this experience, and maybe a little wisdom, and it just goes away. So I really want to believe that something survives, that maybe your consciousness endures." He fell silent for a very long time. "But on the other hand, perhaps it's like an on-off switch," he said. "Click! And you're gone." Then he paused again and smiled slightl..
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Walter Isaacson |
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In a letter to Pixar shareholders, Jobs explained that winning the right to have equal branding with Disney on all the movies, as well as advertising and toys, was the most important aspect of the deal. "We want Pixar to grow into a brand that embodies the same level of trust as the Disney brand," he wrote. "But in order for Pixar to earn this trust, consumers must know that Pixar is creating the films." Jobs was known during his career for..
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Walter Isaacson |
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The compensation issue in some ways echoed Jobs's parking quirk. He refused such trappings as having a "Reserved for CEO" spot, but he assumed for himself the right to park in the handicapped spaces. He wanted to be seen (both by himself and by others) as someone willing to work for $1 a year, but he also wanted to have huge stock grants bestowed upon him. Jangling inside him were the contradictions of a counterculture rebel turned business..
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Walter Isaacson |
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similar attention on the title bars atop windows and documents. He had Atkinson and Kare do them over and over again as he agonized over their look. He did not like the ones on the Lisa because they were too black and harsh. He
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Walter Isaacson |
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Week, July 31, 2000; Tim Cook, Auburn commencement address, May 14, 2010; Adam Lashinsky, "The Genius behind Steve," Fortune, Nov. 10, 2008; Nick Wingfield, "Apple's No. 2 Has Low Profile," Wall Street Journal, Oct. 16, 2006. Mock Turtlenecks and Teamwork: Interviews with Steve Jobs, James Vincent, Jony Ive, Lee Clow, Avie Tevanian, Jon Rubinstein. Lev Grossman, "How Apple Does It," Time, Oct. 16, 2005; Leander Kahney, "How Apple Got Everyt..
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Walter Isaacson |
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was willing to pay about $500 apiece, cash on delivery. Jobs immediately called Wozniak at HP. "Are you sitting down?" he asked. Wozniak said he wasn't. Jobs nevertheless proceeded to give him the news. "I was shocked, just completely shocked," Wozniak recalled. "I will never forget that moment." To fill the order, they needed about $15,000 worth of parts. Allen Baum,"
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Walter Isaacson |
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Sketches Einstein: His Life and Universe A Benjamin Franklin Reader Benjamin Franklin: An American Life Kissinger: A Biography The Wise Men: Six Friends and the World They Made (with Evan Thomas)
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Walter Isaacson |
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Walter Isaacson, the CEO of the Aspen Institute, has been the chairman of CNN and the managing editor of Time magazine. He is the author of Einstein: His Life and Universe, Benjamin Franklin: An American Life, and Kissinger: A Biography, and is the coauthor, with Evan Thomas, of The Wise Men: Six Friends and the World They Made. He and his wife live in Washington,
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Walter Isaacson |
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early years at Time, I was assigned to work under the national affairs editor, Otto Friedrich, a wry man with a bushy red mustache who seemed perpetually amused by himself. He taught me a wonderful insight about journalism and later biography: Obscure facts and pieces of colorful detail, even though they may seem trivial, provide the texture and verisimilitude that make for a great narrative. It was something that Plutarch noted at the begi..
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Walter Isaacson |
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Walter Isaacson, the CEO of the Aspen Institute, has been the chairman of CNN and the managing editor of Time magazine. He is the author of Einstein: His Life and Universe, Benjamin Franklin: An American Life, and Kissinger: A Biography, and is the coauthor, with Evan Thomas, of The Wise Men: Six Friends and the World They Made. He and his wife live in Washington, D.C. MEET THE AUTHORS, WATCH VIDEOS AND MORE AT SimonandSchuster.com * THE SO..
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Walter Isaacson |
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Jobs obsessed over every aspect of the new building, from the overall concept to the tiniest detail regarding materials and construction. "Steve had this firm belief that the right kind of building can do great things for a culture," said Pixar's president Ed Catmull. Jobs controlled the creation of the building as if he were a director sweating each scene of a film. "The PIxar building was Steve's own movie," Lasseter said."
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Walter Isaacson |
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Franklin's diplomatic triumph would help seal the course of the Revolution. It would also alter the world's balances of power, not just between France and England, but also--though France certainly did not intend it to--between republicanism and monarchy. "Franklin had won," writes Carl Van Doren, "a diplomatic campaign equal in results to Saratoga." The Yale historian Edmund Morgan goes even further, calling it "the greatest diplomatic vic..
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Walter Isaacson |