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2f7e0f8 AL ALCORN. Chief engineer at Atari, who designed Pong and hired Jobs. GIL AMELIO. Became CEO of Apple in 1996, bought NeXT, bringing Jobs back. BILL ATKINSON. Early Apple employee, developed graphics for the Macintosh. CHRISANN BRENNAN. Jobs's girlfriend at Homestead High, mother of his daughter Lisa. LISA BRENNAN-JOBS. Daughter of Jobs and Chrisann Brennan, born in 1978; became a writer Walter Isaacson
964c623 Innovation can be sparked by engineering talent, but it must be combined with business skills to set the world afire. Walter Isaacson
850eae1 One sunny afternoon, when he wasn't feeling well, Jobs sat in the garden behind his house and reflected on death. He talked about his experiences in India almost four decades earlier, his study of Buddhism, and his views on reincarnation and spiritual transcendence. "I'm about fifty-fifty on believing in God," he said. "For most of my life, I've felt that there must be more to our existence than meets the eye." He admitted that, as he faced.. Walter Isaacson
d2059ab First and foremost is that creativity is a collaborative process. Innovation comes from teams more often than from the lightbulb moments of lone geniuses. This Walter Isaacson
e0a05d8 society's competitive advantage will come not from how well its schools teach the multiplication and periodic tables, but from how well they stimulate imagination and creativity. Therein Walter Isaacson
af99920 home in Pahrump, Nevada, where he played the penny slot machines and lived off his social security check. He later claimed he had no regrets. "I made the best decision for me at the time. Both of them were real whirlwinds, and I knew my stomach and it wasn't ready for such a ride." * * * Jobs and Wozniak took the stage together for a presentation to the Homebrew Computer Club shortly after they signed Apple into existence. Wozniak held up.. Walter Isaacson
2777a00 Terrell, Paul, 66-67, 68 Tesler, Larry, 96-97, 99, 114, 120, 136, 301 Tevanian, Avadis "Avie," xvi, 259, 268, 272-74, 300-301, 303, 308-9, 362, 366, 458-59, 461 textbook industry, 509-10, 554 "There Goes My Love" (song), 498 "Things Have Changed" (song), 412 "Think Different" advertising campaign, vii, xviii, 328-32, 358 original Jobs version, 577 Thomas, Brent, 162 Thomas, Dylan, 19 Through the Looking Glass (Carroll), 235 Thurman, Mrs., 1.. Walter Isaacson
57654fb The Pirates Abandon Ship Upon his return from Europe in August 1985, while he was casting about for what to Walter Isaacson
f996c47 He did, however, invite Jobs to visit him at his hotel before the concert. Jobs recalled: We sat on the patio outside his room and talked for two hours. I was really nervous, because he was one of my heroes. And I was also afraid that he wouldn't be really smart anymore, that he'd be a caricature of himself, like happens to a lot of people. But I was delighted. He was as sharp as a tack. He was everything I'd hoped. He was really open and h.. Walter Isaacson
668ffd4 The most successful endeavors in the digital age were those run by leaders who fostered collaboration while also providing a clear vision. Too often these are seen as conflicting traits: a leader is either very inclusive or a passionate visionary. But the best leaders could be both. Robert Walter Isaacson
90dd1ab atomic power, radar, and the Internet--were spawned by the military. Walter Isaacson
d5113f2 Einstein loved Aarau. "Pupils were treated individually," his sister recalled, "more emphasis was placed on independent thought than on punditry, and young people saw the teacher not as a figure of authority, but, alongside the student, a man of distinct personality." It was the opposite of the German education that Einstein had hated. "When compared to six years' schooling at a German authoritarian gymnasium," Einstein later said, "it made.. Walter Isaacson
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6d0a129 Kissinger would probably be outraged even if he reread his own memoirs, on the grounds that they are not favorable enough. ego humility reflection self-criticism Walter Isaacson
f955083 n fDwly ytdkhl m` `mly Walter Isaacson
fa49a19 His fingerprints are all over today's technologies. Photoelectric cells and lasers, nuclear power and fiber optics, space travel, and even semiconductors all trace back to his theories. Walter Isaacson
218b679 employee, developed graphics for the Macintosh. C Walter Isaacson
d529af7 there many afternoons to seek him out. He was entranced Walter Isaacson
06cc2e4 On the day he unveiled the Macintosh, a reporter from Popular Science asked Jobs what type of market research he had done. Jobs responded by scoffing, "Did Alexander Graham Bell do any market research before he invented the telephone?" Walter Isaacson
48f56d6 'n nHtfZ blqdr@ `l~ lndhsh kl'Tfl, wlt`jb mn l'shy l`dy@ mthl sqwT ltfH wlmS`d , hy lSf@ lty tsm bh ynshtyn wGyrh Walter Isaacson
9c00ba8 But what truly devastated Jobs was that he was not, after all, chosen as the Man of the Year. Walter Isaacson
cd424bf wanted to be like an orphan who had bummed around the country on trains and just arrived out of nowhere, Walter Isaacson
c5d72ae the world are the ones who do. --Apple's "Think Different" commercial," Walter Isaacson
ad90432 I always thought of myself as a humanities person as a kid, but I liked electronics," he said. "Then I read something that one of my heroes, Edwin Land of Polaroid, said about the importance of people who could stand at the intersection of humanities and sciences, and I decided that's what I wanted to do." It was as if he were suggesting themes for his biography (and in this instance, at least, the theme turned out to be valid). The creativ.. Walter Isaacson
688fa79 Portfolio of Diana Walker Photos For almost thirty years, photographer Diana Walker has had special access to her friend Steve Jobs. Here is a selection from her portfolio. Walter Isaacson
d56fa71 His embrace, however, did not extend to people who were pretentious or pompous (with the exception of Wiener). When he thought a speaker was spouting nonsense, he would stand up and ask what seemed to be innocent but were in fact devilish questions. After a few moments, the speaker would realize he had been deflated and Licklider would sit down. "He didn't like poseurs or pretenders," Tracy recalled. "He was never mean, but he slyly pricked.. Walter Isaacson
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43f5f9a Josiah practiced the art, which his son would perfect, of marrying public virtue with private profit: he made money by selling candles to the night watchmen he oversaw. Walter Isaacson
c1ffe74 Just because you can't act EVERYWHERE doesn't mean you don't act ANYWHERE. - Madeleine Albright humility job leadership priorities stewardship vocation Walter Isaacson
acd90b0 Some people say, "Give the customers what they want." But that's not my approach. Our job is to figure out what they're going to want before they do. I think Henry Ford once said, "If I'd asked customers what they wanted, they would have told me, 'A faster horse!' " People don't know what they want until you show it to them. That's why I never rely on market research. Our task is to read things that are not yet on the page." -- Walter Isaacson
2cc7f4a Maybe there's a better way, a gentlemen's club where we all wear ties and speak in this Brahmin language and velvet code-words, but I don't know that way, because I am middle class from California. Walter Isaacson
6af58e0 They kept evolving, moving, refining their art. That's what I've always tried to do--keep moving. Otherwise, as Dylan says, if you're not busy being born, you're busy dying. Walter Isaacson
7a26c1e They're not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can't do is ignore them. Walter Isaacson
ce11b58 Tribble recalled that he adopted the phrase from the "Menagerie" episodes of Star Trek, "in which the aliens create their own new world through sheer mental force." He meant the phrase to be a compliment as well as a caution: "It was dangerous to get caught in Steve's distortion field, but it was what led him to actually be able to change reality." Walter Isaacson
557f89b Amazingly, the reality distortion field seemed to be effective even if you were acutely aware of it. We would often discuss potential techniques for grounding it, but after a while most of us gave up, accepting it as a force of nature. Walter Isaacson
d680ec5 It was a self-fulfilling distortion," she claimed. "You did the impossible, because you didn't realize it was impossible." Walter Isaacson
5535f1d I've learned over the years that when you have really good people you don't have to baby them," Jobs later explained. "By expecting them to do great things, you can get them to do great things." Walter Isaacson
f7759a6 From his father Jobs had learned that a hallmark of passionate craftsmanship is making sure that even the aspects that will remain hidden are done beautifully. One of the most extreme--and telling--implementations of that philosophy came when he scrutinized the printed circuit board that would hold the chips and other components deep inside the Macintosh. No consumer would ever see it, but Jobs began critiquing it on aesthetic grounds. "Tha.. Walter Isaacson
71f131b I want it to be as beautiful as possible, even if it's inside the box. A great carpenter isn't going to use lousy wood for the back of a cabinet, even though nobody's going to see it." In an interview a few years later, after the Macintosh came out, Jobs again reiterated that lesson from his father: "When you're a carpenter making a beautiful chest of drawers, you're not going to use a piece of plywood on the back, even though it faces the .. Walter Isaacson
7f095d5 No one would ever see them, but the members of the team knew that their signatures were inside, just as they knew that the circuit board was laid out as elegantly as possible. Walter Isaacson
b20129b He pretended to be interested in technology, but he wasn't. He was a marketing guy, and that is what marketing guys are: paid poseurs. Walter Isaacson
0541db6 Jobs later said that he never read the novel. "I heard it was about me," he told me, "and if it was about me, I would have gotten really pissed off, and I didn't want to get pissed at my sister, so I didn't read" Walter Isaacson
e7b3299 We didn't know much about each other twenty years ago. We were guided by our intuition; you swept me off my feet. It was snowing when we got married at the Ahwahnee. Years passed, kids came, good times, hard times, but never bad times. Our love and respect has endured and grown. We've been through so much together and here we are right back where we started 20 years ago--older, wiser--with wrinkles on our faces and hearts. We now know many .. Walter Isaacson
76beeb3 I said, Days should speak, and multitude of years should teach wisdom. Age