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398d772 It isn't enough merely to be open to ideas from others. Engaging the collective brainpower of the people you work with is an active, ongoing process. As a manager, you must coax ideas out of your staff and constantly push them to contribute. leadership Ed Catmull
d9f2240 Cuando eres consciente del problema del asa y la maleta lo ves por todas partes. La gente se aferra a las palabras y las historias, que no son mas que sustitutos de la accion real y el significado. Los publicistas buscan palabras que implican el valor del producto y las utilizan como sustitutos del valor mismo. Las empresas nos hablan continuamente de su compromiso con la excelencia, implicando que eso quiere decir que solo van a fabricar p.. Ed Catmull
590ad91 Hasta que no termine de dirigir Monstruos S. A. no me di cuenta de que el fallo es una parte saludable del proceso --me dijo--. Durante la realizacion de esa pelicula yo me lo tomaba como una cuestion personal; creia que mis errores eran debidos a carencias personales y que si fuera mejor director no los cometeria.>> Hoy en dia, dice, todavia < Ed Catmull
a450c67 For all the care you put into artistry, visual polish frequently doesn't matter if you are getting the story right. I Ed Catmull
0b690c4 Ese fue mi primer encuentro con un fenomeno que iba a comprobar una y otra vez a lo largo de mi carrera: por mas cuidado que pongas en lo artistico, la elegancia visual carece de importancia si estas contando la historia como debe ser. Ed Catmull
3a72ff5 The story has been told and retold about how, as a young filmmaker, in the wake of American Graffiti's success, he was advised to demand a higher salary on his next movie, Star Wars. That would be the expected move in Hollywood: Bump up your quote. Not for George, though. He skipped the raise altogether and asked instead to retain ownership of licensing and merchandising rights to Star Wars. The studio that was distributing the film, 20th C.. Ed Catmull
fc8628f Lo cual me trae a la memoria una carta escrita por uno de nuestros animadores, Austin Madison, que encontre particularmente reveladora. A quien pueda inspirar --escribio Austin en el encabezamiento--. Yo, como muchos de los artistas de esta empresa, me muevo constantemente entre dos estados. El primero (y mucho mas preferible de los dos) es el modo creativo explosivo e instintivo. Sucede cuando coges la pluma y las ideas empiezan a fluir co.. Ed Catmull
e381518 Creativity is just problem solving," Ed Catmull told me. "Once people see it as problem solving, it stops seeming like magic, because it's not. Brokers are just people who pay more attention to what problems look like and how they've been solved before. People who are most creative are the ones who have learned that feeling scared is a good sign. We just have to learn how to trust ourselves enough to let the creativity out." Charles Duhigg
2a0acd8 sucede el 3 por ciento de las veces, aproximadamente. El 97 por ciento restante me siento frustrado, apurado, como un papel arrugado y tirado en una esquina. Lo importante es seguir luchando sin tregua para salir de ese atolladero de desaliento y desesperacion. Escuche comentarios e historias de profesionales que han hecho cine durante decadas y pasado por las mismas adversidades causadas por tremendos problemas de produccion. En una palabr.. Ed Catmull
6f6004d Pero la facilidad no es la meta; la excelencia si lo es. Ed Catmull
4e2324e nosotros mismos acerca de nuestro papel en nuestro exito. Franqueza, seguridad, investigacion, autoevaluacion y proteger lo nuevo son todos mecanismos que podemos utilizar para enfrentarnos a lo desconocido y mantener el caos y el miedo bajo control. No es que estos conceptos faciliten necesariamente las cosas, pero nos pueden ayudar a descubrir problemas ocultos y, por lo tanto, nos pueden permitir solucionarlos. Es de lo que nos vamos a o.. Ed Catmull
7adf866 A juzgar por lo que aplaudian los empleados de Disney, deduje que nuestras palabras --tal como Steve nos habia pedido-- no les hicieron sentirse como si hubieran perdido la batalla. Anos mas tarde pregunte al director Nathan Greno, que llevaba una decada en Disney Animation cuando nosotros llegamos, que penso aquella manana cuando se anuncio la fusion. < Ed Catmull
1a0a420 If I start on a film and right away know the structure--where it's going, the plot--I don't trust it," Pete says. "I feel like the only reason we're able to find some of these unique ideas, characters, and story twists is through discovery." Ed Catmull
abc6e0f A quien pueda inspirar --escribio Austin en el encabezamiento--. Yo, como muchos de los artistas de esta empresa, me muevo constantemente entre dos estados. El primero (y mucho mas preferible de los dos) es el modo creativo explosivo e instintivo. Sucede cuando coges la pluma y las ideas empiezan a fluir como el vino de una copa maravillosa. Esto sucede el 3 por ciento de las veces, aproximadamente. El 97 por ciento restante me siento frust.. Ed Catmull
d148712 Hay algo mas que merece ser repetido: para que surja la creatividad debemos aflojar los controles, aceptar el riesgo, confiar en nuestros colegas, trabajar para allanarles el camino y prestar atencion a cualquier cosa que les de miedo. Ed Catmull
c0b0a34 I believe that managers must loosen the controls, not tighten them. They must accept risk; they must trust the people they work with and strive to clear the path for them; and always, they must pay attention to and engage with anything that creates fear. Moreover, successful leaders embrace the reality that their models may be wrong or incomplete. Only when we admit what we don't know can we ever hope to learn it. This Ed Catmull
67547bf We called it Notes Day, and I see it as a stellar example of how to set the table for creativity. Managers of creative companies must never forget to ask themselves: "How do we tap the brainpower of our people?" From its genesis to its execution, from the goodwill it engendered to the company-wide changes it set in motion, Notes Day was a success in part because it was based on the idea that fixing things is an ongoing, incremental process... Ed Catmull
fa48743 It'll be a day in which you tell us how to make Pixar better," John said. "We'll do no work that day. No visitors will be allowed. Everyone must attend." Ed Catmull
d7c1049 First, it created an electronic suggestion box where Pixar people could submit discussion topics they thought would help us become more innovative and more efficient. Immediately, topic ideas began flooding in, along with suggestions about how to run Notes Day itself. Ed Catmull
d02a228 Tom nudged them along, sending this hypothetical prompt to anyone who asked: "The year is 2017. Both of this year's films were completed in well under 18,500 person-weeks .... What innovations helped these productions meet their budget goals? What are some specific things that we did differently?" In the end, four thousand emails poured into the Notes Day suggestion box--containing one thousand separate ideas in all. As" Ed Catmull
9b3ec94 Tom's team distilled the thousand ideas down to 293 discussion topics. That was still way too many for a single day's agenda, so a group of senior managers then met and whittled those down to 120 topics, organized into several broad categories such as Training, Environment and Culture; Cross-Show Resource Pooling (we often call our movies "shows"); Tools and Technology; and Workflow." Ed Catmull
58f4c80 Once the whittling process was complete, Tom needed to find out roughly how many people were interested in each discussion topic so that he could plan the day accordingly. To that end, the Notes Day Working Group circulated a survey, and what he learned was striking: The number one topic--the one that the most people wanted to talk about--was how to achieve a 12,000 person-week movie. In the end, Tom and his team would arrange seven separat.. Ed Catmull
4f3ab25 It's all well and good to gather people to discuss workplace challenges, but it was extremely important that we find a way to turn all that talk into something tangible, usable, valuable. How the day was designed, we felt, would be the deciding factor in accomplishing that. Ed Catmull
f5899fe John often plays the role of inspirer-in-chief, and the people at Disney and Pixar alike rely on his energy and optimism. But this was no rah-rah call to action. Ambling to the front of the stage, John proceeded to deliver the most heartfelt and emotional speech I had ever heard him give. He started by talking about candor, and how we spend a lot of time at Pixar talking about its importance. But Ed Catmull
3522902 A fair amount of feedback had focused on John himself, and not all of it was positive. In Ed Catmull
df858e1 Among the ideas this group put on their exit forms: fostering more empathy between departments through a job-swapping program, establishing a lunch lottery that would match people at random to encourage new connections and friendships, and holding cross-departmental mixers designed to let far-flung colleagues get to know each other over a few beers. Ed Catmull
af31541 YOU'LL REMEMBER THAT the exit forms filled out by Notes Day participants weren't shy about asking, "Who should pitch this proposal?" That was by design--we wanted the best ideas to be pushed forward, not to languish. So" Ed Catmull
6ad21b7 all those who'd volunteered to be "idea advocates" were called in to work with Tom and his team to hone their pitches. Then, they began making them to me, John, and our general manager, Jim Morris--and together, we immediately began moving to implement the ones that made sense." Ed Catmull
3f832d0 The ideas that emerged on Notes Day, in other words, were not gathering dust in a drawer. They were changing Pixar--meaningfully and for the better. The Ed Catmull
46f84ac In the weeks after Notes Day, we implemented four good ideas, committed to five more, and earmarked still a dozen more for continued development. All of them stood to improve either our processes, our culture, or the way Pixar is managed. Ed Catmull
25d7d14 What made Notes Day work? To me, it boils down to three factors. First, there was a clear and focused goal. This wasn't a free-for-all but a wide-ranging discussion (organized around topics suggested not by Human Resources or by Pixar's executives, but by the company's employees) aimed at addressing a specific reality: the need to cut our costs by 10 percent. While Ed Catmull
dcb7350 Second, this was an idea championed by those at the highest levels of the company. Had the enormous task of making Notes Day a reality been shunted off on someone who didn't have the clout to throw muscle behind it--and not entrusted to Tom, who in turn recruited the most organized people in the company to help him--it would have been an entirely different experience. Employees wouldn't have bought into the idea because they'd sense that ma.. Ed Catmull
054d2c9 Third, and relatedly, Notes Day was led from within. Many companies hire outside consulting firms to organize their all-staff retreats, and I understand why: Doing them well is a monumental, enormously time-consuming undertaking. But that our own people made Notes Day happen was, I believe, key to its success. Not only did they drive the discussion in meaningful ways, but their involvement also paid its own dividends. Seeing Ed Catmull
c2ace67 Notes Day wasn't an end point but a beginning--a way of making room for our employees to step forward and think about their role in our company's future. I said before that problems are easy to identify, but finding the source of those problems is extraordinarily difficult. Notes brought problems to the surface--but we still had the hard work in front of us. Notes Day didn't solve anything all by itself. But it shifted our culture--repaired.. Ed Catmull
c904522 Walt Disney was one of my two boyhood idols. The other was Albert Einstein. To me, even at a young age, they represented the two poles of creativity. Disney was all about inventing the new. He brought things into being--both artistically and technologically--that did not exist before. Einstein, by contrast, was a master of explaining that which already was. Ed Catmull
e23e7fe Candor isn't cruel. It does not destroy. On the contrary, any successful feedback system is built on empathy, on the idea that we are all in this together, that we understand your pain because we've experienced it ourselves. The need to stroke one's own ego, to get the credit we feel we deserve--we strive to check those impulses at the door. The Braintrust is fueled by the idea that every note we give is in the service of a common goal: sup.. Ed Catmull
d1d641c In a fear-based, failure-averse culture, people will consciously or unconsciously avoid risk. They will seek instead to repeat something safe that's been good enough in the past. Their work will be derivative, not innovative. But if you can foster a positive understanding of failure, the opposite will happen. How, Ed Catmull
823625c To reiterate, it is the focus on people--their work habits, their talents, their values--that is absolutely central to any creative venture. Ed Catmull
676dea9 Toy Story 2 was a case study in how something that is usually considered a plus--a motivated, workaholic workforce pulling together to make a deadline--could destroy itself if left unchecked. Ed Catmull
39fd911 We should trust in people, I told them, not processes. The error we'd made was forgetting that "the process" has no agenda and doesn't have taste. It is just a tool--a framework. We needed to take more responsibility and ownership of our own work, our need for self-discipline, and our goals." Ed Catmull
3b11ca6 In Monsters, Inc., all of our very different plots shared a common feeling--the bittersweet goodbye you feel once a problem"--in this case, Sulley's quest to return Boo to her own world--"has been solved. You suffer through it as you struggle to solve it, but by the end you've developed a sort of fondness for it, and you miss it when it is gone." Ed Catmull
9571201 This is why it is so frustrating that funding for arts programs in schools has been decimated. And those cuts stem from a fundamental misconception that art classes are about learning to draw. In fact, they are about learning to see.) Whether Ed Catmull
38fd329 A good note says what is wrong, what is missing, what isn't clear, what makes no sense. A good note is offered at a timely moment, not too late to fix the problem. A good note doesn't make demands; it doesn't even have to include a proposed fix. But if it does, that fix is offered only to illustrate a potential solution, not to prescribe an answer. Most of all, though, a good note is specific. Ed Catmull
ad33bc9 Originality is fragile. And, in its first moments, it's often far from pretty. Ed Catmull